Forrest Media – Salamander St

Overview video for a giant advertising screen in Edinburgh

Forrest Media – Salamander St

Overview video for a giant advertising screen in Edinburgh

Why?

The Forrest CityScreen’s are giant digital advertising screens located on busy streets and arterial routes across Scotland and the North of England. Each location is different and this video was made to show media buyers based in London the benefits of advertising with Forrest Media on their CityScreen sites. This one focussed on Salamander Street in Edinburgh. The video has been used successfully in social media, email marketing and at sales presentations. These type of sales videos have proved invaluable for Forrest Media which is why TMC has been commissioned to film all their digital screens as and when they are launched.

What?

Promotional video looking at the giant digital advertising screen from Forrest Media on Salamander Street in Edinburgh. CityScreen Edinburgh A199 Salamander Street is a giant landscape roadside screen situated on the drivers rear side to catch all South and East bound traffic heading towards the A1. It is set within Edinburgh’s ‘Motor-City’, with a dozen main dealerships as well as various independent retailers nearby. The sheer size and orientation on such a major route means it ticks all the boxes.

How?

TMC shot this video across one day taking in the morning and rush hour traffic. The footage includes visually absorbing time-lapse across daylight and dusk hours when the digital screen looks its best. This CityScreen was filmed from various perspectives with contextual content also captured to give the film depth and meaning. As well as film footage, we incorporated important sales data in the edit using dynamic graphics and animations.

"I’ve used one or two other video production companies in the past, but TMC displayed a much quicker level of understanding and rapidly picked up what we were looking for in every brief."

Marc Keenan – Managing Director | Forrest Media

Crew members

Ian Palmer – Producer/Director/Editing
Paul Russell – DoP

Video transcript

Forrest CityScreen
Edinburgh, Salamander St, EH6 7LE
203,260 estimated fortnightly impacts
High impact digital roadside, south and east bound catch all heading to A1
50 sqm digital advertising display
Set in Leith next to Edinburgh’s ‘motor city’
10 second adverts in one minute loops
Edinburgh Salamander street CityScreen
Forrest Media

Created by wpMURRgxfLHn | November 15, 2016 | Brand
The Marketing Café
The Marketing Café
36 Google reviews
The Marketing Café
The Marketing Café
36 Google reviews
Kate Flynn
Kate Flynn
April 12, 2022.
I had the pleasure of filming with Richard and the team at The Marketing Cafe for two days, working on a video for a high-end residential property. The whole team are very professional and a pleasure to deal with, we were very pleased with the end result.
Read more
Shaun Poole
Shaun Poole
March 31, 2022.
Spoke to Ian on numerous occasions. Great bloke who really knows his stuff.
Read more
Nik Madan
Nik Madan
January 10, 2022.
The Marketing Cafe provides an exceptional service, taking time to consult with their clients to understand what one is trying to achieve, whilst offering guidance and professional advice throughout. I cannot recommend them highly enough.
Read more
Steven Akerman
Steven Akerman
January 6, 2022.
Absolute pleasure to deal with along with a fantastic product. Would highly recommend.
Read more
Phoebe Burrows
Phoebe Burrows
January 6, 2022.
A very professional, dedicated team who produce high-quality work! Would highly recommend.
Read more
Natasha Jackson
Natasha Jackson
January 5, 2022.
Absolutely thrilled with the work produced by out team at The Marketing Cafe. Managed our complex needs without any issues. Highly recommend them.
Read more
Adrian Farr
Adrian Farr
January 5, 2022.
Great dealing with TMC. They are highly professional and easy to deal with and delivered on time and budget.
Read more
Simon Hobbs
Simon Hobbs
January 5, 2022.
Have always found Richard, Ian and the team to be creatively excellent, highly professional and great to work with. Could not recommend them more highly.
Read more
Timur Nizov
Timur Nizov
January 5, 2022.
Fabulous video production company!
Read more
Matthew Sanger
Matthew Sanger
January 4, 2022.
TMC are a wonderful outfit. Great productions and brilliant collaborators.
Read more