Product demonstration video looking at Spearhead’s specialist cleaning plan for use in care homes and other similar environments.
Spearhead needed to demonstrate their Platinum cleaning plan and cleaning products to a trade audience. They felt a video would be the best to do this.
Spearhead Healthcare supply an extensive range of products and services to care homes throughout the UK. Having already worked with Spearhead on a number of projects they asked TMC to develop a video promoting their own exclusive range of cleaning products called Platinum.
Platinum is more than just cleaning products, it is a considered program of cleaning for the care home. The Video needed to explain the details of the program and what makes it unique. We interviewed a Director of the company as well as a care home customer for testimonial purposes. In addition, we sourced an actress to play the part of a care home cleaner. This allowed us to obtain convincing cutaways of the products in use in a care home environment.
The final video has been very well-received and is currently embedded on the company website. It was also successfully used at an industry tradeshow.