Spearhead – Platinum

Product demonstration video for care home cleaning products
WHO

Spearhead Healthcare

WHAT

Product demonstration video looking at Spearhead’s specialist cleaning plan for use in care homes and other similar environments.

WHY?

Spearhead needed to demonstrate their Platinum cleaning plan and cleaning products to a trade audience. They felt a video would be the best to do this.

WHERE

Kilmarnock, Ayrshire

Spearhead Healthcare supply an extensive range of products and services to care homes throughout the UK. Having already worked with Spearhead on a number of projects they asked TMC to develop a video promoting their own exclusive range of cleaning products called Platinum.

Platinum is more than just cleaning products, it is a considered program of cleaning for the care home. The Video needed to explain the details of the program and what makes it unique. We interviewed a Director of the company as well as a care home customer for testimonial purposes. In addition, we sourced an actress to play the part of a care home cleaner. This allowed us to obtain convincing cutaways of the products in use in a care home environment.

The final video has been very well-received and is currently embedded on the company website. It was also successfully used at an industry tradeshow.

Created by wpMURRgxfLHn | October 29, 2014 | Brand, Product Demos