Cake Décor – Unicorn Kit

Everyone loves unicorns, so here’s a video that shows you how to make them

Cake Décor – Unicorn Kit

Everyone loves unicorns, so here’s a video that shows you how to make them

Why?

Food recipe videos have a strong viral following on social media. Cake Décor wanted to take advantage of this by producing fast paced good quality videos that people enjoy watching and want to share. This is the second in a series of videos showcasing Cake Décor products in a fun and entertaining way. Cake Décor decided that they wanted to produce these videos in-house but didn’t have the expertise required to do it. Therefore, they asked TMC to produce two pilot videos and to train their staff on how it could be done.

What?

Video for social media sharing to demonstrate how to use Cake Décor’s cake decorating products. TMC were briefed to help Cake Décor produce a series of viral food videos for social media sharing. With 50,000 Facebook followers, there was a good audience ready to receive engaging video content produced in the same style as the popular Tasty videos from Buzzfeed.

How?

We guided the client on which equipment to buy and helped them set up a studio within their factory. We then filmed the first two videos whilst training the staff on how to use the equipment. Prior to filming, storyboards were created by TMC from which a clear shot list was developed in order to ensure everything could be filmed in one day. We then edited the videos, adding dynamic animations and effects in post-production. The videos have been made square to suit Facebook and Instagram social platforms.

"The Marketing Café have been a delight to work with and met all our expectations throughout the process - from budget, to deadlines to quality. The whole business have been impressed with the final product and the expertise and attention to detail have been applauded."

Kate Murphy - De Vere Hotels & Resorts

Crew members

Ian Palmer – Producer/Director/Editing
Paul Russell – DoP

Video transcript

Make you own unicorns
Knead the icing
Roll the icing
Cut the shapes
Decorate the heads
Allow to set for one hour
It’’s so easy – cake decor

Created by wpMURRgxfLHn | July 11, 2021 | Brand
The Marketing Café
The Marketing Café
36 Google reviews
The Marketing Café
The Marketing Café
36 Google reviews
Kate Flynn
Kate Flynn
April 12, 2022.
I had the pleasure of filming with Richard and the team at The Marketing Cafe for two days, working on a video for a high-end residential property. The whole team are very professional and a pleasure to deal with, we were very pleased with the end result.
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Shaun Poole
Shaun Poole
March 31, 2022.
Spoke to Ian on numerous occasions. Great bloke who really knows his stuff.
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Nik Madan
Nik Madan
January 10, 2022.
The Marketing Cafe provides an exceptional service, taking time to consult with their clients to understand what one is trying to achieve, whilst offering guidance and professional advice throughout. I cannot recommend them highly enough.
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Steven Akerman
Steven Akerman
January 6, 2022.
Absolute pleasure to deal with along with a fantastic product. Would highly recommend.
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Phoebe Burrows
Phoebe Burrows
January 6, 2022.
A very professional, dedicated team who produce high-quality work! Would highly recommend.
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Natasha Jackson
Natasha Jackson
January 5, 2022.
Absolutely thrilled with the work produced by out team at The Marketing Cafe. Managed our complex needs without any issues. Highly recommend them.
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Adrian Farr
Adrian Farr
January 5, 2022.
Great dealing with TMC. They are highly professional and easy to deal with and delivered on time and budget.
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Simon Hobbs
Simon Hobbs
January 5, 2022.
Have always found Richard, Ian and the team to be creatively excellent, highly professional and great to work with. Could not recommend them more highly.
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Timur Nizov
Timur Nizov
January 5, 2022.
Fabulous video production company!
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Matthew Sanger
Matthew Sanger
January 4, 2022.
TMC are a wonderful outfit. Great productions and brilliant collaborators.
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