Managed equipment services for healthcare
CHG-Meridian is a technology service company based in Weingarten, Baden-Württemberg, Germany. It specialises in leasing and managing industrial assets for large companies, small and medium-sized enterprises, and public sector clients. They asked TMC to produce a video that promoted their services to the healthcare sector in the UK, Continental European and US markets.
CHG-Merdian wanted a video that promoted their managed equipment services, which enables the healthcare sector to access innovative healthcare technology. The video had to be suitable for multiple markets, so was subtitled in English, Dutch and French languages.
Ideally, we would have filmed clients in hospital and healthcare settings, but this wasn’t possible due to lockdown restrictions. Therefore, we used a combination of stock video, scripted voiceover, 3D renders, animations and graphics to convey the message. All studio-based with no camera work involved.