Brand video for Village Hotels targeting a young urban clientele.
The black box concept unique to Village Hotels is difficult to explain unless you actually visit a property. Owned by De Vere, the brand video was seen as a good way to communicate what was inside a Village Hotel.
Solihull, Warrington, Cheadle, Ashton & Leeds
The Village is a unique hotel brand owned by the De Vere Group. Their resorts contain ‘everything under one roof’ from 25 metre swimming pools to Starbucks and fully equipped meeting rooms to sumptuous Italian dining at Vinny & Vitos.
TMC were asked to produce a hotel video production for the Village Hotels that promoted the brand and the hotels unique offering. The hotel video production had to have an upbeat and contemporary vibe to fit with the brand values and appeal to the target audience.
Shot over four days in multiple locations the final video is truly unique, just like the hotel. We developed an idea that takes the viewer on a journey through the hotel using complex match cuts seamlessly taking us from one scene to the next. The hotel video production has been very well received and has been used for online marketing and other promotional purposes.
Ian Palmer – Producer/Director
Peter Nance – DoP and editing