LinkedIn should be a hotbed for B2B video marketing in 2018, but many companies are neglecting this opportunity.
With millions of daily users logging on to social media giants such as Facebook and Instagram it's simple to see why good...
Forget the industry you’re in for a moment and think about the last time you made an important purchase.Whether it’s booking ...
Travel can be a wonderful and exhilarating experience, but get it wrong and the dream getaway or business conference can ....
More than 1.2 billion people use Facebook and many of those spend upward of one hour per day on the platform or its connected ....
360 video, virtual reality or VR are the buzzwords of the moment. Marketers are quickly trying to work out how this developing medium can help to promote their brand experience....
As a consultant, I have the dubious privilege of staying in many luxury hotels around the world for too many nights in any one year. My ideal hotel would combine...
Creating a successful video campaign on Facebook requires understanding the platform and how best to involve and engage individuals in your brand. Putting together fun and compelling videos for your...
It almost feels clichéd these days to start any article about video marketing with a sentence stating how powerful a medium it is. Unless you have been living under a...
Producing high-quality product videos can seem like an expensive investment for many SME retailers, but the ROI is often huge. It’s remarkable then, given the huge appetite amongst online consumers,...
Over the years animation in TV advertising has produced some pretty memorable characters, many of which have become symbolic of the brand they are advertising. From the adorable Ribena Berries...
Video content on the web is growing at an unprecedented rate. By 2019, Cisco predicts that consumer video will make up 80% of all consumer internet traffic. Confronted by this...
